Lanolips’s previous website was slow, difficult to navigate, and didn’t effectively communicate the company’s brand value. Key issues included:
The site was developer dependent and contained complex code with years of technical debt. We knew we had to start fresh and revamp the online channel.
An amazing brand experience, bringing the online channel into an industry leading position. Bolstered by strategic points of UGC (user generated content) on specific touch points on the path to purchase.
The Lanolips project team worked tirelessly in close collaboration with Lanolips, to bring together and amazing customer experience that excites and delights customers.
Next projects.
(2023-25©)
